December, 2013 Archive

Kmart “Ship My Trousers” Commercial Video Creates Jolly Good Christmas Cheer

Following on from their hilarious “Ship My Pants” video that has generated over 20 million views this year, US retailer Kmart has released a Christmas version using characters from Charles Dickens’ “A Christmas Carol” who talk about shipping their trousers!

As you can see from the link map from Majestic SEO below, the original ad was very popular in the UK and Europe, and I expect this version will see a similar pattern!

Majestic SEO Heat Map

Majestic SEO Heat Map – Click to Enlarge

Ship My Trousers Kmart

Great stuff from a store I have always associated with Dustin Hoffman’s underwear!

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Webinar: Beyond SEO – Loving Link Data for Social Media Digital PR and More

Some of you might know that one of my many Delightful hats is actually more of a crown.

A Majestic SEO crown.

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For over a year now, I’ve been lucky enough to act as Brand Ambassador for Majestic here in the USA, and speak at conferences about their incredible “big data” toolset.

My remit is to help broaden the audience for the brand and get other digital marketers enthused about getting smart with link data and using it for more than just SEO (search engine optimization).

I’ve done a couple of presentations this year and a couple of blog posts too about how best to use what Majestic has to offer, and on Friday 6th December at 9.30am PST (5.30pm GMT) I’ll be delivering a webinar on how businesses can use their tools for influencer discovery, digital PR and competitive analysis.

If you’re interested in hearing some top tips, feel free to register for FREE below:

Beyond SEO – Loving Link Data for Social Media Digital PR and More

If you know anyone in PR or social media that you think might benefit from a talk like this, please share this post!

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