Blog

Delightful Communications expands into UK & EMEA

I’m Simone and happy to introduce myself to you as the Delightful Communications Digital Marketing Strategist based in EMEA. I live South of London in the Surrey Hills in a town steeped in literary history with links to Charles Dickens, Rudyard Kipling, Jane Austen, E.M Forster and more. As you may gather, I love literature and writing. I have a BA in Communications, Journalism and PR.

I truly enjoy the work I do. Digital marketers are communicators with a fascinating toolbox. They have the tools to be endlessly creative but also have the equipment to test whether communication strategies and executed plans help solve a customer’s goals.

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Social Media trends are rampant and it’s difficult to decipher which ones you should be taking seriously and which ones you can say “oh that’s nice” and walk away from. Luckily, 30 of the top experts on social media chimed in with Search Engine Journal to identify 10 important social media trends that will matter most to marketers, brands, and businesses in 2019. 

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New years can be a great time to check in with your personal branding efforts. New Year’s Resolutions can be polarizing. Some people swear by them, other’s hate them, others could care less. So, if you love new years resolutions, here are some tips to check in with your branding efforts. But if you hate new years resolutions, it’s still a great time to check in. Plus, these tips can really be applied at any time of the year. So, let’s get into it, shall we?

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Last week, I had the chance to speak during a SEMrush webinar all about the social media trends to watch for in 2019. I joined the ranks of a superb group of experts, Ashley Ward, Akvile DeFazio, and Gavin Bell.

As 2018 ramps down, it’s important to begin to look toward the new year and prepare for what’s to come. The social media landscape is constantly evolving, and it’s important to stay on top of trends and prepare for what’s to come. 

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After 8+ years in the world of online advertising, working at both Microsoft and AOL (Oath), I would like to introduce myself as the newest member of the Delightful Communications team.

As a Digital Marketing Specialist, I employ several skills I have gained over the years: Establishing relationships, operationalizing workflow, and providing laser-focus to customer needs. I believe in treating the customer with respect, going above and beyond and ALWAYS looking to surprise and delight.

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Personal Branding and the ideas behind developing your personal brand are increasingly talked about and written about here on the internet. However, personal branding is more than a fad, and we’ve discussed the importance of it here at Delightful for years.

While more and more people are focusing on their personal brands, there are several key mistakes that can happen. These mistakes can be detrimental to the success you’ll have in growing your personal brand.

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With over five years of experience in the field of Media and Communications, I am here at Delightful Communications to use my skills to create content that will help my target audience take necessary actions to reach their end goal. My positive attitude, dedication to work and ownership mentality are some of the traits that have helped me gain success in my previous roles and I am confident that these traits will help me be successful as a Digital Marketing Specialist.

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When Instagram launched the Instagram stories feature in 2016, a steady new stream of off-the-cuff, more everyday content began surfacing on the platform. A loose version of Snapchat, Stories allowed users to showcase more of their lives without it having to be permanently on their page. Hosted right at the top of the main feed, users can scroll to find a specific story to watch, or simply start with the first user visible and watch until the decide to swipe out of stories.

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They say lightning doesn’t strike twice, which is why we thought THREE times about submitting another campaign to the Content Marketing Institute Awards after our Majestic in Space win last year. Are we good enough for another award, we thought? Have we really done anything to match 3D printing the internet on the International Space Station, we pondered?

After much cogitation, we submitted an entry anyway.

So, imagine our utter joy when we were notified late last week that the work we have been doing with Microsoft on the IoT in Action event series has been so well regarded that we’ve won an industry gong from the CMI for the Best Integrated Corporate Event (in-person)/Digital Content Strategy

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We all know paid advertising is an effective and efficient way to reach our online audiences. A lesser-known fact is that digital advertising is not available to everyone. Some types of advertising are banned based on government ad regulations, and other ads are banned on specific platforms. Here are some of the latest changes in online advertising.

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