Content Marketing Strategy

Content marketing has been proved to be a significant strategic marketing approach that drives profitable results across all digital marketing channels. According to the latest survey by the Content Marketing Institute, over 50% of marketers said they will increase their content marketing budget in 2015.

Content Marketing Benefits:

  • Builds authority and thought leadership in your industry
  • Raises brand awareness
  • Generates leads and increases sales
  • Increases engagement with your audience and consumers
  • Generates natural links and boosts SEO
  • Drives traffic to your site

What Delightful Offers:

Delightful Communications helps clients develop a sustainable, effective, and integrated content marketing strategy.

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We provide a content marketing strategy consulting service that helps businesses take the necessary steps towards an impactful content marketing program including:

  • B2C & B2B content marketing strategy development based on your business situation
  • Ideation of Authentic, Useful, Relevant, and Actionable (AURA) content across all formats and channels including: video, whitepapers, ebooks, blog posts, webinars, case studies, infographics, etc.
  • Content placement and distribution – Digital PR
  • Content amplification via digital & social media channels – Twitter, Facebook, YouTube etc
  • Content marketing performance analytics and measurement
  • Content marketing technology & tools recommendations

Who We Work With:

  • CMOs & Marketing Directors
  • Digital Marketing Managers
  • Communication & PR Managers
  • Startup CEOs & Entrepreneurs
  • B2C and B2B Companies

Why Delightful:

Delightful Communications is a Modern Marketing & Digital PR agency based in Seattle that helps build brilliant brands for B2C and B2B companies through people, not just pixels.

We have proven experience in successfully developing, maintaining, measuring, and optimizing Social Media and Content Marketing programs with a human touch for all ranges of companies.

Our expertise with Content Marketing is well-recognized, and we regularly share insights and are regularly quoted by other marketers on the subject.

Contact us today to discuss your Content Marketing Strategy and see how Delightful can help your business grow.

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