In 3 weeks time I’ll be in New York for ClickZ Live, the digital marketing conference programmed by digital marketers.
I’m teaming up with the fabulous Erin Zefkeles from Bing Ads to give an expo theater presentation:
Personal Branding – How to Stand Up and Stand Out as a Digital Marketer
The internet is not just crowded with brands vying for consumers’ attention at every turn, it’s jam packed with gurus, experts and aficionados who claim to be “AdWords Obsessed” or “Social Media Divas” who promote themselves as the thing you need to take your business to the next level through digital marketing. In this session, Mel Carson from Delightful Communications and Erin Zefkeles from Bing Ads, will explore why taking care of your personal brand is so very important in the digital age, and how you can position yourself as an authentic, educated and trustworthy source of advice to your clients and potential customers. There won’t be a whiff of snake oil, we promise!
The session will definitely be different by focusing on how individuals can enhance their personal brands through digital, and in turn help the brands they work for.
The ClickZ Live team are a valued client of Delightful’s, and Erin and I are grateful they’re so enthusiastic about letting us bring this kind of wisdom to their audience!
Learn more about how to register for the event here, follow ClickZ Live on Twitter for the scoop in the run up to this awesome event and do check out what Delightful offers in the way of personal branding services.