Blog

It’s always such a joy to be asked to speak at conferences, and thrilled that our old friend Jonathan Allen (Former Search Engine Watch editor) asked me to come to his inaugural EQ Leadership Labs event in St. Louis, Union Station, next week.

I’ll be speaking about the importance of entrepreneurs to have tip-top personal brands as leaders and sharing tips on how they can have their wisdom and experience be more discoverable, shareable, and memorable.

If you are in the area, please drop by – you can register with this discount code – and looking forward to seeing and hearing from some other past industry friends and peers like Mike Grehan, Simon Hestletine, and Thom Craver.

Should be a marvelous event!

@MelCarson – Founder & Principal Strategist at Delightful Communications

Don’t forget to: subscribe to The Personal Brand Lab, follow @Delightful on Twitter, like the Delightful Facebook Page, and join us on LinkedIn. 

Once you journey beyond the hallowed halls of educational wisdom, you may find yourself wondering what role grammar plays in your life? Does grammar affect your personal brand? Or even more abstract, does grammar even matter?

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Delightful Communications expands into UK & EMEA

I’m Simone and happy to introduce myself to you as the Delightful Communications Digital Marketing Strategist based in EMEA. I live South of London in the Surrey Hills in a town steeped in literary history with links to Charles Dickens, Rudyard Kipling, Jane Austen, E.M Forster and more. As you may gather, I love literature and writing. I have a BA in Communications, Journalism and PR.

I truly enjoy the work I do. Digital marketers are communicators with a fascinating toolbox. They have the tools to be endlessly creative but also have the equipment to test whether communication strategies and executed plans help solve a customer’s goals.

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Social Media trends are rampant and it’s difficult to decipher which ones you should be taking seriously and which ones you can say “oh that’s nice” and walk away from. Luckily, 30 of the top experts on social media chimed in with Search Engine Journal to identify 10 important social media trends that will matter most to marketers, brands, and businesses in 2019. 

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New years can be a great time to check in with your personal branding efforts. New Year’s Resolutions can be polarizing. Some people swear by them, other’s hate them, others could care less. So, if you love new years resolutions, here are some tips to check in with your branding efforts. But if you hate new years resolutions, it’s still a great time to check in. Plus, these tips can really be applied at any time of the year. So, let’s get into it, shall we?

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Last week, I had the chance to speak during a SEMrush webinar all about the social media trends to watch for in 2019. I joined the ranks of a superb group of experts, Ashley Ward, Akvile DeFazio, and Gavin Bell.

As 2018 ramps down, it’s important to begin to look toward the new year and prepare for what’s to come. The social media landscape is constantly evolving, and it’s important to stay on top of trends and prepare for what’s to come. 

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After 8+ years in the world of online advertising, working at both Microsoft and AOL (Oath), I would like to introduce myself as the newest member of the Delightful Communications team.

As a Digital Marketing Specialist, I employ several skills I have gained over the years: Establishing relationships, operationalizing workflow, and providing laser-focus to customer needs. I believe in treating the customer with respect, going above and beyond and ALWAYS looking to surprise and delight.

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Personal Branding and the ideas behind developing your personal brand are increasingly talked about and written about here on the internet. However, personal branding is more than a fad, and we’ve discussed the importance of it here at Delightful for years.

While more and more people are focusing on their personal brands, there are several key mistakes that can happen. These mistakes can be detrimental to the success you’ll have in growing your personal brand.

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With over five years of experience in the field of Media and Communications, I am here at Delightful Communications to use my skills to create content that will help my target audience take necessary actions to reach their end goal. My positive attitude, dedication to work and ownership mentality are some of the traits that have helped me gain success in my previous roles and I am confident that these traits will help me be successful as a Digital Marketing Specialist.

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When Instagram launched the Instagram stories feature in 2016, a steady new stream of off-the-cuff, more everyday content began surfacing on the platform. A loose version of Snapchat, Stories allowed users to showcase more of their lives without it having to be permanently on their page. Hosted right at the top of the main feed, users can scroll to find a specific story to watch, or simply start with the first user visible and watch until the decide to swipe out of stories.

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